Copywriter, speaker and Founder of the Copy Posse, a global army of authentic copywriters with a passion for creating community, credibility
Career at Mindvalley: Alex joined Mindvalley as a customer support intern and quickly rose through the ranks to become the Creative Director. She played a key role in launching successful personal growth brands and was part of the executive team that significantly increased the company’s revenue.
Freelance Career: In 2012, Alex transitioned to freelancing, initially as a marketing consultant and later as a highly successful copywriter. She worked with top spiritual and personal growth brands, achieving substantial financial success.
The Copy Posse: In 2019, Alex founded The Copy Posse, a community and agency dedicated to modern copywriting that combines proven marketing techniques with authentic storytelling. The community has grown to over 100,000 members worldwide.
Educational Initiatives: In 2020, Alex launched the Copy Posse Launch Pad, an 8-week coaching program that has helped many students become full-time copywriters.
Mission: Alex is committed to transforming the marketing world by promoting ethical copywriting practices and supporting brands that genuinely help people.
Call to Action: To learn more about Alex Cattoni’s work and join The Copy Posse community, follow her on LinkedIn, join her YouTube channel, and connect through WhatsApp and Telegram for exclusive content and updates.
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